2016 Reifen Essen Exhibition in Germany

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2016 Reifen Essen Exhibition in Germany

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The 29th German Essen Tire Exhibition (REIFEN 2016) was held in Essen, Germany from May 24th to May 27th, 2016. As one of the major tyre suppliers in the European market, FULLRUN TYRE...

The 29th German Essen Tire Exhibition (REIFEN 2016) was held in Essen, Germany from May 24th to May 27th, 2016. As one of the major tyre suppliers in the European market, FULLRUN TYRE, had the honor of attending this exhibition. Our booth adopts red-and-white colour and open design, which is expressive of simple and grand. The big red “F” logo represents vitality, enthusiasm and strength of our whole FULLRUN sales team.

As a major tradition market of tyres, the European market is also one of the most important markets of our FULLRUN TYRE. In many European countries, FULLRUN TYRE has been a household name. Our main self-owned brands FULLRUN, AUTOGRIP, ANTYRE, FULLWAY have established a perfect system of marketing agencies in many countries and regions of Europe. In many European countries, we are keeping good cooperative relationships with the local top three dealers.


  Many customers and visitors streamed in and out of our FULLRUN booth. Only three days our booth saw about 246 different customers, which are mainly from Germany, France, Holland, Spain, Italy, Belgium, Finland, Romania, Bulgaria, England, Ireland, Lithuania, Czech, Croatia, Ukraine, Russia and other countries.


  This exhibition we mainly exhibited passenger and car tyres brand -- AUTOGRIP P308 series, which originated in Britain. AUTOGRIP brand belongs to high-end tyre brands of Royal Bank of Scotland, which has swept in domestic and overseas markets for over 20 years. Depending on excellent high-quality, innovative patterns, lower fuwl consumption, lower noise level, ultra-strong abrasion resistance index, AUTOGRIP P308 series has won the favor of customers. Meanwhile we also exhibited our truck tyre brand – FULLRUN TB888 series. Pattern TB888 are called classic in trailer tyres patterns. The design of four tread grooves ensures the stability, security and comfortability of vehicle. What’s more, many customers speak highly of its extra-long mileage performance. In the eys of foreign customers, our tyres’ quality can be comparable to those kinds of famous brands. AUTOGRIP P308 and FULLRUN TB888 series have been highly praised by fresh and regular cutomers, which is attract ing more customers from all over the world.

In face of rapidly changing political and economic climate, the competition of tyre industry grows increasingly fierce. By attending this exhibition, while consolidating existing cooperation results with regular customers, and expanding the breadth and depth of cooperation to meet the newest demand from customers and markets, we are also trying our best to improve the marketing and sales networks by earning potential new customers. Top quality products, perfect service, meeting the demands from customers and markets are the keys to our further development and our eternal pursuit. As a member of FULLRUN group, we have the confidence to succeed, also continue relentlessly diligentlyand challenge ourselves. We are confident that FULLRUN TYRE will have a better future!

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